LG Electronics Saudi Arabia will begin rollout of its much touted G3 smartphone tomorrow (July 10). The newest concept in smart phones “Simple is the New Smart” concept adds a new dimension of simplicity, and the ease-of-use makes the LG G3 the leader in this category of user-friendly smart phones. Deuk Soo Ahn, President of LG Electronics Saudi Arabia, expressed confidence that the LG G3 with all of its smart features will be the smartest haven for all Saudi smartphone seekers. He emphasized that “the LG G3 will pose the most serious threat to all the competitors on the market,” backed up with a Kingdom-wide distribution channels, making the G3 available all over the Kingdom, as well as an after sales service and warrantee, a further demonstration of the strong and serious intentions of LG to “invade” the smart phone category here in KSA. Ahn anticipates a huge demand on its official launch on July 10, noting that ‘the LG G3, having already received several thousand pre-orders over the Internet.” Obviously, the G3 reputation and world success news have already hit the market and the Saudi savvy consumers, he added. Globally the LG G3 has received early praise from industry experts for innovations in its display, camera, design and user experience (UX) features. Developed with the motto “Simple is the New Smart” in mind, the G3 was empowered with the best of what current technology has to offer, providing consumers with a simpler and easier user experience. The LG G3's salient features include: • First global implementation of 5.5-inch Quad HD display (538ppi) with four times the resolution of HD and almost two times higher resolution than a Full HD display for sharper, crisper, clearer images and more realistic color reproduction. • 13MP OIS+ (Optical Image Stabilizer Plus) camera with faster Laser Auto Focus in a smart phone to capture quality images and videos with minimal blur, even in near complete darkness. • Premium-feel rear cover featuring a brushed, hairline metallic skin that is lightweight and fingerprint-proof. • Floating Arc form factor that incorporates LG's innovative Rear Key and feels incredibly comfortable in the palm of one hand. • Simple and intuitive UX features including Smart Keyboard which reduces input errors by up to 75 percent by tracking and analyzing users' typing habits; Smart Notice, a personal assistant application that provides real-time information and notifications even before being asked; Smart Security, a suite of security features including LG's proprietary Knock Code , Content Lock and Kill Switch. • Premium accessories such as the QuickCircl Case (sold separately) that provide users easy access to six frequently used functions without having to open the cover, as well as a collection of Slim Guard Cases and premium Slim Hard Cases to protect the G3 in the style its original designers had intended. — SG