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Lifestyle gears up for back to school surge
Published in The Saudi Gazette on 30 - 08 - 2012

JEDDAH – Get kids ready for the new school term by visiting Lifestyle stores this summer. The exciting Back to School collection features an array of bright and stylish yet durable and essential bags and accessories for children aged five to 18 years old. There are new season wonders available for both girls and boys.
Lifestyle knows it's a tricky business finding cool school bags at affordable prices. In stores, there are colorful ranges suiting all budgets. The "value pack" range is a five-piece set featuring a rucksack, lunchbox, flask, pencil case and kit bag; all at an affordable price of up to SR119. Available in two different styles; there is something for him and for her. The sleek pink and black design in the Fashion Fly range is favored by "tween" girls, whilst the fiery red and black colors of the Crush on Wheel value range is perfect for aspiring boy racers.
Additional ranges for the little princesses include school accessories from brands such as Kimmi Junior, Happy House, Minmie and Nici, which all include beautiful bags, quality lunch boxes and a pretty yet functional array of stationery to get kids organized for the term ahead. The items in these are available to purchase individually, or together as a set.
For boys this year, the hardwearing collections offer quality and strength without forgoing style. The themes focus on the loveable hero superman, cars and pirates - cool favorites for the boys. Available in grown up blues, reds and black, a wide assortment can be purchased with matching school bags, satchels and lunchboxes, pencil cases and water bottle holders.
Cool and colorful bags for the young teens are adorned with sleek, trendy designs, and must-have styles. Ranges for the older ones include Espirit, Jansport, I Love NY, as well as exclusive rucksacks from the Polo Club.
The lunch bag range features a mixture of bold designs and minimalist prints perfect for making a style statement in the school canteen - prices start from SR34.
Lifestyle's Back to School collection is bright and fun as well as being practical and reliable. Kids can fill them up, hang them from their peg and cart them around school and they will still endure the journey home each day without so much as a zipper out of place. – SG


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