From backpacks to study spaces, Pottery Barn Kids will help kids prepare for their journey as they learn and grow. JEDDAH – With school opening in Saudi Arabia just around the corner, consumerism will further heighten as shopping for well-known and expensive brand names is a hallmark of the Saudi consumer society. Obsession with shopping is evident at all stationery shops, bookstores and related bazaars as return to school nears. An employee of a large stationery shop in Jeddah said "our store experiences a clear increase in sales at the end of any school holiday, even the short ones … with a 25 percent increase in sales, especially for art supplies, school bags, and ribbons. We expect greater than average activity in the store for the entire week of students' return to schools." Against this backdrop, Pottery Barn Kids is all set to welcome the deluge in demand. "From one day to the next, kids grow leaps and bounds; suddenly they're an inch taller and a grade older. No matter how fast they grow, kids always need help preparing for the first day of school and at Pottery Barn Kids you'll find all the essentials they need to be perfectly ready," it said in a statement. Start with the Mackenzie Collection of backpacks in a range of patterns and styles for girls and boys. These top-quality, durable bags are available in sizes to fit every age from preschool through grade school, helping your kids get all geared up for a new year. Every bag has pockets for organizing, sturdy straps, comfortable cushioning and an array of fun prints and personalization options. For heavy loads, there's also a rolling backpack with sturdy wheels and easy to hold handle that makes it easy for kids to tote books and other essentials. To keep kids energized all year long, pack their snacks and lunch into our eco-friendly and BPA-free storage containers and lunch accessories, perfect for staying healthy. "Our grab and go lunch bags come in a range of playful patterns and have an insulated interior to keep food perfectly fresh," Pottery Barn Kids added. The Bento Box container has five compartments to keep food tasty and safely separated, and it fits perfectly into the Mackenzie and Spencer Lunch Bags. It's also dishwasher safe to make cleaning a breeze. With the Kleen Kanteen for drinks and Hot/Cold Food Thermos in matching designs, you can be sure your kids will be perfectly prepared for their day at school. Moreover, Pottery Barn Kids offers a range of furniture and accessories to set up the perfect study and play spaces for kids to settle into after a day at school. – SG
