The fastest, smartest, safest and the world's most secure printers HP has announced in Riyadh at the Fourseason Hotel a new enterprise class LaserJet printers that became 40% smaller and faster than before and consume less energy by 53%, and increased protection against malicious attacks. The stronger security is part of a broader HP strategy to provide the deepest security across PCs and printers. "Protecting against security breaches is one of the biggest challenges our customers face," said Tuan Tran, vice president and general manager, LaserJet and Enterprise Solutions business, HP. "HP is helping customers secure their devices, documents and data by defending our enterprise printers with the strongest protection in the industry." Printer security is a topic of growing importance. According to the Ponemon Institute, 64% of IT managers believe their printers are likely infected with malware. At the same time, 56% of enterprise companies ignore printers in their endpoint security strategy.1 To help address this gap, HP is delivering its new HP Enterprise printers and MFPs with industry leading security features built into them, such as: HP Sure Start enables detection of and self-healing recovery from malicious BIOS attacks, extending the same BIOS security protecting HP's Elite line of PCs since 2013 to new HP LaserJet Enterprise printers. Whitelisting ensures only known, good firmware can be loaded and executed on a printer. Run-time Intrusion Detection is a new feature providing in-device memory monitoring for malicious attacks. It was developed in partnership with Red Balloon, an embedded device security company founded by researchers from Columbia University. These new features will be standard on new HP LaserJet Enterprise printers and OfficeJet Enterprise X printers with PageWide Technology going forward. With a firmware update, these three features can also be enabled on several HP LaserJet Enterprise printers delivered since April. In addition, two of the features, whitelisting and Run-time Intrusion Detection, can be added to many existing HP LaserJet Enterprise and OfficeJet Enterprise X printers with Pagewide Technology launched since 2011 through an HP FutureSmart service pack update. FutureSmart is HP firmware that helps protect our customers' investments in HP Enterprise printers by enabling the delivery of new capabilities via updates. HP also helps customers protect their print environment with solutions to manage security. HP JetAdvantage Security Manager, the industry's only policy-based printer security compliance solution, lets IT establish and maintain security settings such as closing ports, disabling access protocols, auto-erase files and more.12 When a reboot occurs, the HP Instant-On Security feature of this solution will check and reset any impacted settings automatically to bring devices into compliance with the organization's policy. Earlier this fall HP JetAdvantage Security Manager was updated for greater automation, including auto-discovery of devices to make it easier to find and add printers to manage. HP will continue to focus on security for its printing portfolio by delivering market leading security technology for new and existing printers, helping customers better protect their devices, data and documents. The new HP Enterprise LaserJet printers and MFPs deliver the fastest real world print performance in their class with the fastest first page out and dual-sided print speeds and lowest total energy consumption per page.3,4 These printers were built for ease of use and include support for printing from mobile devices.7,8,9 They benefit from the increased performance, protection and print capacity of the new HP Original Toner cartridges with JetIntelligence. The printers are targeted toward work groups of 5-15 users printing up to 7,500 pages a month.
