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Landmark International unfurls Autumn/Winter Collection 2015
Published in The Saudi Gazette on 20 - 09 - 2015


Shahd Alhamdan
Saudi Gazette


DUBAI — Landmark International has launched at an exhibition in Media One Hotel Dubai samples of its new Autumn/Winter Collection for 2015.
Most of these fashion pieces have been launched in the Saudi and emirate market. Landmark International, which was established in 2005 as part of Landmark Group, manages five international fashion franchise brands: New Look, Reiss, Koton, Lipsy and Yours London.
It has over 150 outlets across the MENA region. Speaking to Saudi Gazette, Sarah Zuhair, the content development director of Landmark International explained that Lipsy in the Middle East is focusing on dresses. However, in UK it has line for jeans and such stuff.
In the new collection Lipsy is selling dresses for proms and there are shoes that fit with these dresses to have a whole stock.
In the new collection there are jump suits as well as long dresses that fit the Middle East culture. There is also a line named VIP with high quality material fit for ladies elegant for parties and they have maxi dresses for several occasions, too.
Daywear pieces are also available in the new collection and are focused on the effortlessly cool spirit of the 1970s.
Alberta Mezzacapo, Reiss brand manager for the Middle East, said that men line will be launched in Panorama Riyadh by November and a new store will be opened in March in Faysaliyah in Riyadh.
She explained that jump suits have high sales. For the new collection there are several styles of jump suits that fit occasions and all what the females need is light make up with it.
Short elegant dresses with long sleeves are available in this collection as well. Reiss is providing the 70s fashion line so people who like classical clothes will love the new collection.
For some of the clothes adjustment are added to some of the pieces to fit the Gulf taste. Reiss designer team is based in London and has special designs for this session so people can feel that they are wearing fashionable British vintage clothes.
Your London, which was launched in the Middle East in 2014, brings stylish looks to the region's women, sized 14-32, including dresses, denim, tops, lingerie, cover-ups, work wear and party wear.
Females can find the new Autumn/Winter Collection for 2015 at Salaam Mall and Mandarin Avenue in Jeddah. Females can pick dresses and trousers mixed with color blouse separate in the new collection.
Wrap up warm this winter with one of this season's off the runway looks, Faux Fur. Choose from a cropped soft faux fur for a glam evening look or add a splash of color for the outfit by adding an element of spice into your wardrobe.
Dresses with gold and black are available for Eid also. Clothes are not only fit overweight females but also it is fashionable clothes with good fabrics and materials.
New Look has a new collection that fits you girls in Saudi Arabia and Gulf area. The new collection is decided in group and each girl could wear colorful practical clothes that fit girls outside the home.
Koton also not only have a novel collection for this year, but also several colors are in this session. For instance, one of the clothes groups has gray colors.
There are some pieces that have high quality of fabrics and some how a classical cut, so for the in house these pieces have the Victorian style. Some of the pieces will be launched in the market after a week.
Many Saudis prefer to buy from those brands since they are nice brands that fit young ages.


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