RIYADH – Arabian Oud, the largest specialized oriental perfume retailer in the world and the foremost luxury fragrance house in the Middle East, has announced that it was recently ranked number one in the ‘Top Facebook Page – Retail Sector' by the Social Watchlist, the body that monitors official Facebook pages across the Middle East and North Africa (MENA). Beating several leading regional brands, the company's Facebook page reached 1,355,000 ‘Likes' with a 2.7 per cent viewer engagement – the number of people talking about the page versus the number of likes. The new achievement highlights the company's success among its customers in terms of attending to their various needs and satisfying their different tastes. Furthermore, the ranking underscores Arabian Oud's success in staying close to its customers, informing them about new products and trends, and to getting constant feedback to improve and develop products through various social media channels. Social Watchlist is an independent website that provides marketing, social media and other professional data for monitoring the activities of the official Facebook pages of leading brands in the MENA region. Thousands of reputable brands, products and businesses from the region are listed on the website where the statistics are updated on a weekly basis taken directly from Facebook. Social Watchlist carries studies under several categories including Academic, Airline, Automotive, Banking and Finance, Event, Fashion, Gaming, Government, Hotels, Malls, Restaurants and Technology to name a few. Arabian Oud is the largest company specializing in oud and oriental perfumes in the world, drawing on its own private sources of raw materials for its products. It manages an extensive network throughout the Kingdom of Saudi Arabia, the Gulf States, the Middle East and Europe. The company is currently regarded as the number one brand in the Middle East and Africa and 11th globally in producing the finest luxury perfumes based on a recent global study highlighting the value of retail sales in 2012. — SG
