RIYADH – Arabian Oud, the largest specialized perfume retailer in the world and foremost luxury fragrance house in the Middle East, has announced the launch of “Arabian Festival”, the company's latest campaign that aims to reward customers buying any Arabian Oud products from any outlets across Saudi Arabia. As part of the initiative, after completing the purchase, customers are presented a coupon that entitles them to a valuable gift instantly. The drive is valid for the entire product range of Arabian Oud, including the recently launched Superior Oud Wood perfume. Commenting on the new offer, a spokesperson from Arabian Oud said “the launch of our latest promotion is in line with our ongoing commitment to deliver maximum value to our customers, who have constantly supported us all these years. We are equally committed to identify market trends and customer expectations and respond with specific products to cater to the demand.” “For this particular campaign, that has been aptly named ‘Arabian Festival', we are keen that as many customers as possible are rewarded for purchasing our products, which is why we have arranged for a large number of attractive gifts. We want our customers to not only be extremely satisfied with the quality and range of our products, but also with the value additions we offer them,” he added. Arabian Oud is regarded as one of the largest specialized Middle Eastern perfume retailers in the world, having its own source of raw materials and a wide network of branches across Saudi Arabia, Arabian Gulf, Middle East and Europe. The company has won prestigious international awards from some of the world's leading industry specialists. Most recently, it won five of the 14 major awards during the FiFi Arabia - 'Fragrance Oscars' in Dubai, in recognition of five of its finest perfumes that were launched in 2012. — SG