PANDA Retail Company has launched its annual campaign ‘Charity Caravan', for the 17th consecutive year. This year's campaign which aims to underline the importance of sharing during the holy month through the dissemination of positive social values and reaffirming the importance of volunteering through community service, has distributed complimentary grocery coupons from Panda Chains (HyperPanda – Panda – Pandati) to underprivileged families nationwide in cooperation with local charitable societies. The caravan was launched at the historical with the attendance of Rayan Fayez, the Chief Executive Officer of Savola Group and Acting CEO of Panda Retail Co, Hesham Mahmoud Ba Eissa, Public Relations and Corporate Social Responsibility Manager and Malak Muhammad Ba Eissa, Chief of Harat Asham and Al-Madhloom District at the Historical Area. During the occasion, Fayz has expressed his appreciation to all employees, staff members and suppliers who took part in the campaign to promote the values of charity and humanitarian work among all members of the public. He said "It is a continues policy adopted by the company for years to further promote the principles of social solidarity among all members of society. Ramadan is the time of giving and well that there is no better way to demonstrate this than to help impoverished families providing them with food supplies in this holy month." Panda forms the Retail Division of the Savola group of companies. It is one of the largest retailers in the Middle East, catering to more than 400 million visitors every year across its different outlets; Panda, Hyper Panda and Pandati, which offer a diverse range of high quality products that meet all the needs of the family, at competitive prices.