Panda Retail Company has organized its annual Eid program, ‘Panda Eid Gifts', to celebrate the festive occasion with children in hospitals and healthcare centers and help alleviate their suffering. The program comes as part of Panda's corporate social responsibility initiative and reiterates its commitment towards all segments of the society, especially children. This year, Panda formed a team led by Hesham Mahmoud BaEissa, public relations and corporate social responsibility manager, to visit children admitted in King Fahd Hospital a few days before Eid Al Fitr to greet them and give them free shopping vouchers. The initiative is aimed to bring the smile back on the faces of the children, as they cannot be with their families and relatives to share the joy of Eid. The vouchers offered by Panda will enable them to buy a number of products, including foodstuffs, clothes and electronics, at Panda stores all over the country. Muwaffaq Mansour Jamal, chief executive officer, Panda Retail Company, reiterated the company's keen efforts to implement social responsibility initiatives aimed at making children and other sections of the society happy on the joyful occasion of Eid. "The overarching goal of our CSR programs is to play an active role in the society. This campaign reflects the company's unwavering commitment towards all segments of the society." Panda forms the Retail Division of the Savola group of companies. It is one of the largest retailers in the Middle East, catering to more than 400 million visitors every year across its different outlets; Panda, HyperPanda and Pandati, which offers a diverse range of high quality products that meet all the needs of the family, at competitive prices. — SG