Etihad Etisalat (Mobily) continued the enhancement of its loyalty program Neqaty by signing a strategic agreement with Etihad Airways. Under the deal, Etihad joins Neqaty's panel of esteemed partners allowing Mobily's customers to exchange their points for "Etihad Guest" miles. The agreement was signed on Feb. 1 in the presence of Mobily's CCO Mohamed Saad Bseiso and Peter Baumgartner, CCO of Etihad Airways in Abu Dhabi. Etihad Airways is an esteemed name in the field of aviation and is well regarded with respect to the high-end services it provides to travelers worldwide. Mobily said the joining of Etihad Airways as the first airline partner of Neqaty in Saudi Arabia will allow its customers to exchange their points with Miles in the loyalty program. Neqaty is divided into two categories; the rewards within Mobily services, such as free voice minutes and SMS messages to national and international recipients, as well as Internet connectivity, whereas the second category includes the rewards which are obtained through partners covering all disciplines of industries and commercial domains. Neqaty offers one point for every Saudi riyal spent on Mobily services, and is automatically added to the balance of points without any need of participation in the program.
