Faisal, Emir of Makkah region and Chairman of the Central Hajj Committee, honored Mobily for sponsoring the national campaign for pilgrims awareness that kicked off Sunday, titled: "Haj ... Worship & Civilized Conduct." Mobily's CEO, Khaled Bin Omar Al-Kaf, received the trophy from Prince Khaled A-Faisal after the press conference that was held on this occasion and in the presence of the participating parties in the campaign that is supervised and implemented by the Emirate of Makkah region. Al-Kaf said Mobily employees are also honored as the company is sponsoring this campaign that focuses on Haj. "We have taken this step last year, and we are proud today to continue serving our country and religion by participating and sponsoring the national cmpaign of pilgrims. And at Mobily, we have made a pact with ourselves that we would participate in social activities in the Kingdom, and that we would give it our devoted support and attention," Al-Kaf said. He added "the religious aspect of this campaign encouraged us to maintain partnership for years and years to come." The campaign is aimed at enlightening pilgrims and residents to be committed to the rules and regulations concerning the pilgrimage. It will also focus on enlightening people to keep away from all negative behavior that might impede the government's efforts aimed at ensuring the safety and comfort of the guests of Allah.