Etisalat Information Services (eIS), a business unit of Etisalat Services Holding today announced the first Arabic domain name for the Yellow Pages in the Middle East, and the revamped Yellow Pages website, improving its user experience. The UAE Yellow Pages can be accessed by typing yellowpages.ae or yp.ae in English, or by typing in Arabic script safhat-safraa.emarat. The Arabic domain name has been designed to facilitate easy access of Arabic speakers, according to a report of the UAE news agency "WAM." It will extend the reach of the new website to Arabic Internet users and thus will be helpful to a wider range of customers. Etisalat Information Services maintains UAE consumers' directory listing database, which have been published for more than 30 years. It also produces annual yellow pages telephone directories for residence and commercial usage, besides managing online directories and a mobile application for iPhone.