AS part of its efforts to spread a sports culture among the youth, SportsOne, the multibrand sporting goods retailer, part of Landmark Group, launched the back to school promotion, offering guaranteed gifts for every customer. With every “Back to School” purchase above SR300, customers will receive guaranteed gifts worth SR125 including a flamingo stationery pack and a polar water bottle as well as chance to participate in a raffle where 100 lucky winners will receive gift vouchers worth SR1,000 each, bringing the total value of gift vouchers to SR100,000. SportsOne understands the importance of being fit, healthy & energetic during the back to school season especially when kids have so much to look forward and achieve in the new academic year. SportsOne celebrates Back to School season with a bang by a giving away an amazing stationery pack from Flamingo and a Polar water bottle as the guaranteed return gift during their promotion. This is the SportsOne way to get the kids ready for Back to School, Back to Sports season! “We are committed to nurturing a sporting culture in the region and encouraging the youth to adopt an active lifestyle to stay healthy, optimistic and successful. Habits acquired in your younger years are hard to get rid of and hence we believe that being passionate and nurturing the love for Sports right from the young age is one of the best habits”, said Shivam Goyal, COO, SportsOne from the Sportsone Corporate office in Dubai. “We always aim to create unique value for our community and this initiative creates yet another opportunity to encourage the youth to practice sports and lead a healthy and happy lifestyle. At SportsOne we believe in creating opportunities to help each and everyone fulfill their fitness goals” added Goyal. The Back to School promotion program has been kicked off in July and will last for two months. In addition to its current outlets strategically located across UAE, KSA, Qatar, Bahrain SportsOne will be launching two more stores in UAE , one store in KSA and one store in Oman by the end of 2015. SportsOne is a multibrand, sporting gear retail destination launched in December 2012 in the Kingdom of Saudi Arabia by the Landmark Group — the iconic retail conglomerate founded in 1973 that houses highly successful retail concepts such as Babyshop, Emax, Shoe Mart, Home Centre, Splash, Lifestyle and Max. SportsOne currently has 15 stores across UAE, Saudi Arabia, Bahrain and Qatar. SportsOne retails over 100 brands, many of which are showcased for the first time in the region. With separate lines for men, women and children, the concept's wide collection includes sports apparel, footwear, gym equipment, road bikes, racquet sports, football, and indoor/outdoor games. Catering to both professional as well as amateur sport enthusiasts, SportsOne sets itself apart with its offering of specialized services such as racquet stringing, GAIT analysis for footwear, as well as personalization services like embroidery and printing. Backed by a proficient bi-lingual sales team that delivers excellent on floor and after sales support, SportsOne additionally offers on site services such as installation of gym equipment at a client's preferred location. — SG