THE globally renowned jewelry retail chain Joyalukkas has announced their Summer Promotion ‘Joyalukkas Drive Your Dream' to coincide with the peak summer shopping period. Shoppers will get a chance to win the dream prizes of 12 Audi Cars and 3 Kgs of Gold at any of the Joyalukkas Jewellery showrooms. This mega winning initiative will be one of the biggest winnings on offer during the summer months. The Joyalukkas Summer Promotion - Drive Your Dream was launched by Dileep Nair, Regional Manager Joyalukkas, KSA and Akbar P S, General Manager Lulu Hypermarket, Jubail, on May 15 in the presence of other dignitaries and customers. The “Joyalukkas Summer Promotion - Drive Your Dream” is scheduled up to Aug. 1, 2015 and in addition to the dream winnings of 12 Audi cars and 3 kg gold, customers are also being offered the ‘Lowe Gold rate' during the campaign period. Customers can buy their favorite jewelry with for Low Gold Rate. Joyalukkas has also introduced a host of new summer collections and designs in gold, diamond, polki, pearl, precious stones to meet the demand and expectation of the summer shoppers. Joyalukkas Summer Promotion – Drive Your Dream will be one of the biggest winnings this summer to excite the summer shoppers. Our objective is to make this summer special for every shopper at Joyalukkas' said John Paul Joy Alukkas, Executive Director of Joyalukkas Group. Joyalukkas Summer Promotion – Drive Your Dream is one of the biggest promotional initiatives launched by the Superbrand for jewelry shoppers. The initiative will be simultaneously launched across all Joyalukkas Showrooms in the Middle East, Singapore and Malaysia. The winner of Superbrand status 6 years in a row has created this dream package of winnings based on in-depth research and understanding of customers needs and aspirations. — SG