Under the sponsorship of Cremieux - one of France's most renowned luxury fashion brands, the Jeddah Porsche Club has launched its official 2015 program in its yearly customary dinner. Yasser Malik, the Club's President, a number of board members, club members and owners of Porsche cars and their families, attended the event. Marco Bester, AbuIssa Holding's Retail Director and Michel Jurdi, Cremieux's Brand Manager attended the function on behalf of Cremieux, as well as a number of AbuIssa Holding's employees. The event coincided with the 10th anniversary of Malik's presidency of the Club and the opening of the first Cremieux boutique in Jeddah at Al Salam Mall. Bester expressed confidence in the partnership with this prestigious club “as it coincided with the launch of our Parisian fashion brand in Jeddah, being one of the most flourishing fashion markets in the Kingdom." He added: "Today, We have launched the second branch of Cremieux in Saudi Arabia, being a part of our strategic plan which aims at offering preppy French luxury style at the finest commercial centers in all major cities of the Kingdom". AbuIssa Holding is the exclusive representative of Cremieux in the Kingdom. The second boutique for the brand has also recently opened at Al Nakheel Mall in Riyadh. — SG