Gulf Trading Company Ltd. launched Saturday the two leading luxury optical products: Façonnable and Boucheron in Saudi Arabia. These two French brands are specialized in the manufacture of both sunglasses and medical frames. After a long absence from the Saudi market, GTCL decided to reintroduce the finest international brands to its clients in the Kingdom of Saudi Arabia. Attending the launching ceremony were prestigious optical shops' owners as well as Noureddine Kabbani, the exclusive agent of Façonnable and Boucheron brands in the Gulf and the Middle East region. Pierre Nahas, head of Fashion Eyewear and Vision Care Division at GTCL, expressed his appreciation to “Wood Optic” and “ODLM” for choosing GTCL as sole representative and ambassador for their brands in the Kingdom of Saudi Arabia. Nahas noted that this partnership has a great opportunity for success thanks to many factors, including the good relation between the Kingdom and France and the fact that the Saudi Arabia is the largest market in the Gulf and the region. “Gulf Trading has the experience and background to successfully market these two well-known and very much appreciated luxury French brands in the Saudi market,” he added. Nahas further said “as an integral part of our strategy, we always endeavor to provide the best services to our customers through partnerships with the most prominent international companies in the fashion industry worldwide.” Gulf Trading Company is one of the most professional companies specialized in the business of the optical and sunglasses products through its international partners who are the most famous international brands. The company – and throughout 25 years of its business age – has made great business achievements.