Royal Philips has launched its Ingenia 1.5TS at the recently concluded Arab Health 2015 in Dubai. The new MRI system is designed for “First Time Right” imaging and for faster workflow, while enhancing the patient's experience during magnetic resonance imaging (MRI) examinations. The system joins Philips' global portfolio of diagnostic imaging solutions designed to enhance imaging quality and help providers manage workflow efficiency. Working closely with clinicians to understand their biggest challenges, Philips incorporated those understandings in the development of innovative products likeIngenia 1.5TS,to meet their complex imaging needs. These innovations demonstrate how Philips is providing radiologists with exceptional quality and accuracy in imaging at low dose rates, helping clinicians to get answers, the first time around, so that they can deliver accurate and more confident diagnoses to patients. “The Middle East is a complex market because the needs of the market are rapidly increasing as the prevalence of non-communicable diseases remains high. Our aim is to focus on our patient's health and wellbeing as well as their experience. Solutions that will enhance the delivery of care, ensure better diagnostics and improve patient outcomes is our goal and will transform the way care is delivered,” said Diederik Zeven, General Manager, Philips Healthcare Middle East & Turkey, “The Ingenia product suite has been extremely successful in the region and we believe this next generation, the Ingenia 1.5TS will provide clinicians with more advanced clarity to improve diagnosis, and ultimately care across the entire health continuum.” Inconclusive image quality due to patient motion is a constant issue, making it difficult for clinicians to get accurate results in the first attempt. One repeat exam can throw off an entire day's schedule by two to three hours, affecting throughput and patient satisfaction. Ingenia 1.5TS is designed for “First Time Right” imaging, addressing the issue in a holistic way. Ingenia 1.5TS combines superb fat-free and motion-free imaging techniques, patient-centric workflow and a unique patient experience during the exam. The system is complemented with the patientin-bore solution, which offers a comforting, engaging visual distraction. It provides patients with the option to personalize their experience by selecting a visual theme to fill the room with colorful video images, which they can view during the examination. This is combined with soothing audio to create an immersive experience, allowing the patient to relax through the exam. The system also includes AutoVoice, to provide clear instructions and coach the patients, while scanner noise is reduced through ComforTone scan techniques. Its Premium IQ imaging, powered by dStream, allows for faster and more robust imaging, while the automated and intelligent iPatient platform provides quick patient setup, allowing clinicians to focus time on ensuring patient comfort. Ingenia 1.5TS is the newest addition to the Ingenia product line. Ingenia with dStream has been successfully installed at 1,000 hospitals across the world, along with 100 SmartPath to dStream installations. — SG