JEDDAH – LuLu Hypermarkets, Saudi Arabia has launched its most awaited annual Ramadan promotion, ‘LuLu – BMW Dream Drive'. This year's promotion has Five BMW 520i series model 2015 sedan cars and a range of fabulous 100 Samsung products (25 Samsung Tablets, 25 Samsung Mobile Phones & 50 nos. of Samsung LED televisions) as prizes. LuLu has been successfully running the Dream Drive promotion across Saudi Arabia for the four years now, as a result of which it has become a promotion that reflects dreams, hopes and aspirations and a true reflection of the holy month. Over the years the LuLu Dream Drive has stepped up to become one of the biggest and most successful promotions that Saudi Arabia has ever witnessed and this year too LuLu patrons can lay their hands on the raffle draw coupons by shopping at LuLu. Through the years, LuLu has established itself as a people driven brand, with transparent policies on fair pricing, variety and consistent availability of products. The LuLu – BMW Dream Drive is a good example of how the country's most sought after hypermarket is constantly in tune with the vibes of the season - in this case the fast approaching season of Ramadan. The Dream Drive campaign ties in perfectly with the massive preparations that constitute a major part of the pre-Ramadan period. With Ramadan round the corner, LuLu outlets in Saudi Arabia are ready to welcome its customers with special offers and discounts. “We have created special display areas exclusively for Ramadan products, focusing on fresh food, meat and ready-to-eat sections. We are bringing in fresh meat daily from our own processing units in India to cater to the increased demand for fresh meat,” said Shafeek Rahman, Commercial Manager, LuLu Saudi Hypermarkets, KSA. “As a completely customer centric organization, all our promotions are designed around the customer with their needs in mind, Dream Drive was designed from the very outset to reflect the spirit of the holy month of Ramadan and we are glad it continues to exceed our customer's expectations. “It is also an extension of our constant endeavor to give our customers the best shopping experience and the maximum value for their money,” said Bashar Naser Al Basher, Marketing Head at LuLu Saudi Hypermarkets, KSA. With all the right ingredients and the number of chances to be a winner, it comes as no surprise that Dream Drive is one of the most eagerly awaited promotions in Saudi Arabia. To celebrate the Holy Ramadan, LuLu announces 0 percent Easy Payment Plan on all products in association with SABB Bank. LuLu customers can buy any products from LuLu outlets and convert their transactions to equated monthly installments at absolutely zero percentage service charge. This is the first time in Saudi Arabia that LuLu is offering 0 percent installment scheme on all products. And with such an extensive spread of all products, offering 0 percent Easy Payment Plan across all LuLu outlets, customers would truly find it easiest to purchase their products that offers this fantastic benefit through LuLu 0 percent Easy Payment Plan program. Customers can have their purchases converted into truly ‘EASY' Equated Monthly Installment Plans. This comes as part of our endeavor to extend exciting, value added and customer centric shopping experiences. Another attraction is that LuLu is offering ‘Sale' up to 70 percent on Garments, Footwear, Churidhar, Sarees, Furniture, Home Décor and Baby Accessories during the Holy Ramadan period. – SG