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Henkel Innovation Challenge urges GCC students to be creative
Published in The Saudi Gazette on 07 - 11 - 2013

Coinciding with the start of the new academic year, Henkel's international student competition – the Henkel Innovation Challenge – kicks off once again. For the seventh time, Henkel calls on students from all over the world to submit their visionary ideas and concepts for new Henkel products and technologies.
Under the slogan – “Create, Learn, Grow.” student teams from the GCC have been invited to submit their innovative and sustainable ideas by Dec. 11, 2013 on www.henkelchallenge.com. Developing a visionary product or a new technology for one of the three Henkel business sectors Beauty Care, Laundry & Home Care or Adhesive Technologies is the main aim of the Henkel Innovation Challenge.
Registering in teams of two, students from a wide variety of disciplines will adopt the role of creative, sustainability-aware business development managers. Throughout the competition, Henkel will provide extensive support: once they have registered, each team will be given access to professional e-learning programs that are also part of Henkel's internal Learning Management.
All teams that qualify for the semifinal are assigned an experienced Henkel manager, who acts as a mentor, advising the participants on further developing their innovative concepts. This allows the young visionaries to gain priceless, wide-ranging business experience and a detailed insight into the company. At the same time, the students have the opportunity to establish an invaluable personal contact with managers at Henkel.
“The Henkel Innovation Challenge allows us to meet top talents from the GCC, who get into the role of a business development manager and work closely with Henkel managers to come up with innovative ideas in line with our vision. Through Henkel Innovation Challenge, we offer students the possibility to translate theoretical knowledge into practice and gain valuable business experience. This challenge also offers the students to compete with the best talents from across the globe and to showcase their creativity and innovation,” said Ralph Branderhorst Head of Human Resources at Henkel GCC
The top three teams of the seventh Henkel Innovation Challenge will be invited to attend a personal meeting with Henkel CEO, Kasper Rorsted. In addition to this, the overall winners will receive an around-the-world-ticket with a value of €10,000, the runners-up will receive €4,000 and the team that comes third will receive €2,000 Euros.
The Henkel Innovation Challenge is open to students of all subjects, whether economics, engineering or the natural sciences. This year, teams from 30 different countries are invited to take part in the competition. Students who are interested in the international competition can get an initial idea of what it's all about on www.henkelchallenge.com and on the Facebook page at www.facebook.com/henkelchallenge. Videos from previous years can be found on YouTube. — SG


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