LuLu, the region's top retailer, introduced its first ever mini market concept at the National Guard Housing site located at Al Mubarraz, Saudi Arabia, on a function held on May 2. The newly launched shop was inaugurated by Aoodah Alenazi, Commander for Al Ahsa National Guard, in the presence of Shehim Mohammed, Director, LuLu Saudi Hypermarkets, government officials and LuLu dignitaries. The new store opening is the kick-off project from the agreement signed by LuLu and Saudi Arabian National Guard Forces (SANG) last November 2018, which states launching two shopping centers and seven supermarkets in Dammam and Al Ahsa. Shehim Mohammed shared: "We thank the SANG Forces for trusting us in providing them a conducive shopping place for the families residing in the area. The new store is committed to bringing the best products at the most affordable prices, just like how the LuLu hypermarket brand is well-known for." The mini market is a neighborhood-cum-convenience store concept that brings food and lifestyle essentials closer to residential communities. LuLu highlights well-chosen categories of high-quality products, such as groceries, health and beauty, chilled and dairy food, frozen goods, fruits & vegetables, bakery, roastery, meat, sports & fitness, and so much more. The new store is expected to generate sizeable employment for local Saudi youth. LuLu Group currently employs more than 2,700 Saudi nationals, including females in various hypermarkets across the Kingdom. LuLu's goal is to give employment to more than 5,000 nationals by the end of 2020. With 169 stores operating worldwide, LuLu has continuously been exerting its greatest efforts to provide and sustain the supply of global products at the best rates. With the excellent combination of high-quality offerings and organized logistics system, LuLu remains to be the favorite shopping destination in KSA. LuLu Hypermarket, where the world comes to shop—is the top retailer in the Middle East and one of the most successful businesses worldwide. Serving more than 1,600,000 shopping patrons every day, it is the fastest growing retail chain across 10 countries that include the GCC, India, Egypt, Indonesia, and Malaysia. Founded in the early nineties, it has successfully expanded to different parts of the world and currently operates more than 169 stores with a staff force of 50,000. LuLu Hypermarket, where the world comes to shop: • Providing more than 1,600,000 customers an unparalleled shopping experience daily across the globe • No. 1 retail chain in the Middle East and among the top 10 fastest growing retailers globally • Operations in UAE, India, Saudi Arabia, Bahrain, Kuwait, Oman, Qatar, Egypt, Malaysia, and Indonesia • One of the Middle East's top employers with work force numbering to 50,000. — SG