OPTIMUS Technology and Telecommunications, a leading regional value added distributor (VAD) of IT and telecommunications products, announced that it's recently held NetIQ Channel Readiness event for partners in Saudi Arabia was a success. Senior representatives from both companies shared an overview of NetIQ's product portfolio, its partner programs and presented on latest trends and technologies such as identity and access management, compliance automation and management, virtual capacity management and consolidation planning, and server disaster recovery to name a few with its resellers at the event held in Riyadh. Speaking about the success of the event, Nehul Goradia, VP – Channel & Alliances at Optimus Technology & Telecom, said “successful channel partners must focus on creating great customer experiences. More than ever, there is a greater need to understand, anticipate and meet customers' needs. With customer service as the primary focus of any successful business, adding value with field services will grow revenue and increase customer satisfaction, leading to more business. With this event, Optimus wanted to share information on NetIQ and its business strategies for the region with our channel partners. The program was a success with our channel partners giving us positive and encouraging feedback on the event. We look forward to organizing more such seminars for NetIQ in other countries in the region as well.” NetIQ is a global, enterprise software company, with a focus on the three persistent challenges in corporate environment: change, complexity and risk—and how NetIQ can help companies control them. The company's product portfolio for managing security and compliance, identity and access, and performance and availability, helps organizations to cost-effectively tackle information protection challenges such as PCI DSS, HIPAA, SOX and NERC CIP and manage the complexity of dynamic, highly-distributed application environments. – SG