Etihad Etisalt (Mobily) said that it is officially sponsoring the upcoming telecom event TELSA to be held at the Four Seasons Hotel in Riyadh next Sunday, a press statement of the company said here Wednesday. Khalid Bin Omar Al Kaf, Managing Director and CEO of Mobily, said that in the light of stiff competition in the telecom field, the Saudi Telecom and ICT Summit would serve as a platform for all the participating companies to discuss the future of the telecommunication sector in the region. . “Mobily's participation in TELSA as an official partner is part of its keenness to support economic initiatives in the telecommunication sector in the Kingdom,” he said. He said that Mobily has a special interest in Kingdom's business sector and seeks to provide improved telecommunication solutions that will help in shaping the future of small and medium enterprises, adding that Mobily has introduced numerous initiatives which have helped to strengthen the business sector.