Mobily launched its latest promotion in the holy month of Ramadan in a move to support the diversity of "Neqaty" program, one of the best customer loyalty programs in the region in terms of added value and continuous high-interaction of subscribers. The new promotion allows subscribers to get three times the points when shopping from one of the following stores: (Extra Electronics, iZone, Lumar, Maghrabi Optical, and Tokyo Games), where subscribers can receive 3 points for each SR 10 spent in eXtra Electronics, or Tokyo Games and iZone stores instead of one point. They can get also 3 points instead of one points for each SR2 they spent in Lomar or Magrabi Optical stores. Mohamed Al Belwe, Executive General Manager,corporate communications and PR in Mobily, said "this promotion is valid in all branches and stores of the above mentioned partners until 2nd July 2016. "Neqaty" program is the most distinctive customer loyalty programs in the region, which is attributed to its strategic and diverse and renewable partnerships with many brands serving all sectors." Mobily is offering to its subscribers through "Neqaty" program, a wide and valuable range of bonuses and variable rewards to meet their desires and aspirations. Mobily' Neqaty program rewards are divided into two main types. The first type falls within Mobily provided services, such as the extra credit or paying part of the bill, calls, SMSs and Internet. The second type includes cash discounts that can be obtained through Neqaty partners who are spread all over the Kingdom, covering all types of commercial and marketing activities, which in turn fulfills the needs of Mobily's subscribers in the Kingdom and abroad.