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‘Love winter'...winter is here
Published in The Saudi Gazette on 17 - 11 - 2015

Lumberjack styling along with Urban Contemporary outerwear is the main inspiration for this men's collection in Splash. The color palette consists of classic navys, warm greys, black and musk maroon allowing the gentlemen to look chic braving the low temperatures.
We have gone after classic men's pieces like Biker Jackets, Bombers, Gillets, V-Neck sweaters, Shirt Jackets and winter accessories to complete the more rugged outdoor look for the season.
Ladies will look their urban chic best in key pieces like the fuzzy fur crop tops, suede jog sets and leggings. Kilt skirts make sure they are here to stay with trendy variants in Tartan and PU. Prints are dominant in the collection with animal and winter floral prints for a more fun, feminine feel.
The season is ruled by a color palette consisting of marsala, blue, black and grey. Stay comfy in simple and edgy fabrics like suede, fuzzy fur, jacquard with metallic luster for the right amount of shimmer.
Headquartered in Dubai, Splash is Middle East's largest fashion retailer and part of the Landmark Group, one of the biggest retail conglomerates in the Middle East, India and Africa. Founded in 1993 as a single brand store in Sharjah, Splash currently operates over 220 stores and 55 brand stores (Lee Cooper, Bossini, Kappa etc) across 14 countries.
Showcasing popular collections for men, women and teens, Splash's existing product portfolio includes a uni-brand concept across its stores providing a comfortable and easy shopping environment. Alongside, the brand also houses a gamut of international brands under its portfolio like Lee Cooper, Bossini, ELLE and Being Human among others.
Splash has announced the gorgeous Arab singer & actress Nicole Saba as its brand ambassador along with Bollywood heart-throb Salman Khan and Bollywood beauty Esha Gupta. The brand is also celebrating ‘In Love with Fashion'.
As a brand Splash believes in constantly being a trend-setter in the region and has successfully created some of the biggest and most popular brand properties/events like the bi-annual fashion shows, the Limited Edition Calendar launches which have now become part of the social calendar of the Region. With constant revamping of the marketing portfolio, newer forms of communication are added and channeled to keep the consumer involved.


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