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Al Sorayai launches SR25m home furniture hypermarket
Published in The Saudi Gazette on 15 - 08 - 2011

Al Sorayai Trading Industrial Group, a Tadawul-listed public joint stock company, inaugurated the SR25 million hypermarket. "The Home Styles", which is the premier comprehensive home furniture and appliances hypermarket in Saudi Arabia, occupying a 7.000 sqm space at the Aya Mall in Jeddah.
"Today, we celebrate the inauguration of the first of our retail investments, as we are well aware of the increasing demand on home furniture and appliances in the Saudi market. We have faith in our local economy and offer it our full support. This project is a first step toward opening other branches across the Kingdom.
"The Home Styles" showcases the Group's line of carpets, rugs, and all kinds of furniture; bedroom, dining room, and living room, and has dedicated sections for home furniture, textiles and accessories.
In addition, "The Home Styles" includes a blanket section showcasing the world-known Spanish MORA brand products. Al Sorayai will be its exclusive distribution partner and the company's first branch of this kind in the western region", said Saleh Naser Al Sorayai, Managing Director, Al Sorayai Trading Industrial Group".
"By establishing 'The Home Styles', we are focusing on providing a unique shopping experience. I believe our customers should get familiar with the products that the Group has to offer and the new designs that 'The Home Styles' is providing. These products and designs have special features that guarantee the highest levels of convenience and an added value. We are also keen on strengthening the training and employment initiatives for talented Saudi youth, with the Saudization percentage in our galleries reaching 70 percent", Al Sorayai added.
"Our customers in the Kingdom, who are keen on enriching their houses with a modern and new touch, will be able to benefit of the products, services and unique designs offered by 'The Home Styles'. Products showcased embody the convenient and modern style of furniture that can fit into any room within your houses. Due to the vast and diverse collection of products, the company's commitment in applying the highest standards of quality and the exceptional level of service provided by the Group, our customers will find everything they need in 'The Home Styles', thus helping them turning their houses into the perfect destination for their families and friends."


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