The First Forum of Communication and Media organized by the International Association of Public Relations was held here today with Prince Turki Alfaisal bin Abdulaziz, Chairman of the Board of Directors of King Faisal Center for Research and Islamic Studies, attending. In a speech at the forum, Prince Turki called for cooperation among peoples of the world and stressed that Islam, adopted by Saudi Arabia since its establishment, calls for collective work, openness, tolerance and communication with others.