THE REPRESENTATIVES OF INTERNATIONAL FEDERATION OF FOOTBALL ASSOCIATIONS (FIFA), SAUDI FOOTBALL ASSOCIATION, COCA COLA COMPANY AND ORGANIZERS OF THE WORLD CUP TOUR HELD HERE TODAY A PRESS CONFERENCE ON THE OCCASION OF THE WORLD CUP ARRIVAL IN RIYADH WITHIN A TOUR OF A NUMBER OF CAPITALS. DURING THE CONFERENCE, PARTICIPANTS TALKED ABOUT THE IMPORTANCE OF THIS TOUR, ITS MEDIA AND FANS' DIMENSION AND THE KINGDOM'S FOOTBALL TEAM NEXT AND PREVIOUS PARTICIPATION IN THE FOOTBALL WORLD CUP.