Academics and audiovisual translation experts stressed the necessity of cross sector collaboration for the industry's success. This was revealed during a session tilted Audiovisual Translation: Profession/ Hobby which was held as part of the Translation Forum in Riyadh today. They emphasized the role of guidelines and adequate training to improve the quality of translation whether dubbing or subtitling. The speakers were Dr. Rashid Yahiaoui, Dr Abrar Mujaddidi, and Abdullah Alkhurayef. The session was moderated by Dr. Zafer Tuhaiteh.