Saudi Data and Artificial Intelligence Authority (SDAIA) has announced launching the "NEOM Challenge", which is one of the tracks of the Global AI Summit, as part of its efforts to launch the full value of data as a national wealth. This challenge aims to find pioneering innovative solutions to overcome a number of challenges in "NEOM" city. In fulfillment of the aspirations of the Saudi Vision 2030 and global leadership in the fields of data and artificial intelligence, the "NEOM Challenge" aims to increase AI awareness, promote and encourage innovation, and build national capabilities. The number of participants in the challenge exceeded 400 male and female students of various university levels, from 39 universities around the Kingdom of Saudi Arabia.