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BMW X3 hits the Saudi road
Published in The Saudi Gazette on 25 - 02 - 2011

JEDDAH: The new BMW X3 has arrived in Saudi Arabia, Mohamed Yousuf Naghi Motors, the exclusive importer of BMW vehicles in Saudi Arabia, said early this week.
Entering a new era in driving dynamics and innovative technology, the second-generation model arrived seven years after the world's most successful premium automotive manufacturer introduced its original X3 Sports Activity Vehicle.
With a totally redesigned exterior and interior, the second generation X3 model is instantly recognizable as a member of the BMW X family that includes the popular BMW X6, X5 and X1 models.
Its introduction would strengthen BMW's strong position in the SAV segment with the latest in automotive innovation and technological development, the company said.
Anees Jamjoom, General Manager at Mohamed Yousuf Naghi Motors, said: "We expect the newly designed and engineered X3 to build on the X model success story in the Kingdom and contribute to a successful year for Mohamed Yousuf Naghi Motors in 2011. The new BMW X3 is a versatile vehicle, with innovative technology, elegant and sporty design, exceptional driving dynamics and class leading fuel efficiency."
The new BMW X3 has been designed around BMW's robust EfficientDynamics strategy that encompasses many technology innovations to offer outstanding performance and a reduction in fuel consumption and CO2 emission.
In addition, the BMW X3 comes with brake energy regeneration, EPS Electric Power Steering, demand-controlled ancillary components, intelligent lightweight construction and tires with reduced rolling resistance that all contribute towards lowering fuel consumption and exhaust emission levels.


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