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Feast of Flavors and Prizes: LuLu Hypermarket kicks off the "World Food Festival" across Saudi Arabia
Published in The Saudi Gazette on 24 - 04 - 2025

LuLu Hypermarket is currently hosting its much-anticipated "World Food Festival" across its branches in the Kingdom from April 27 to May 10, 2025. This exciting event features themed food experiences, vibrant displays, and interactive activities, celebrating a world of flavors and cultures under one roof.
To make the celebration even more exciting, LuLu is giving away extraordinary prizes — including half a kilogram of gold and luxurious stays at The Red Sea destination.
Happiness Millionaire Alert!
As part of the Food Festival, LuLu introduces the Happiness Millionaire, where one lucky winner will receive 1 million Happiness points every single day! Shoppers can also enjoy up to 5x points multipliers on select categories, plus 10% cashback in points and exclusive gifts for Happiness members. It's LuLu's way of saying thank you—with a whole lot of happiness!
The festival brings together a variety of international celebrity chefs and influencers from around the globe, who engage with customers through live cooking shows, chef battles, tasting sessions, and culinary competitions. These events focus on creativity, taste, and presentation, offering visitors the chance to learn, participate, and be inspired by unique culinary experiences.
In every participating store, the festival atmosphere is brought to life with interactive zones, chef-led demos, and community-driven activities that turn shopping into an entertaining and educational journey. Customers are encouraged to take part in challenges, vote for their favorite dishes, and interact with chefs and influencers in-store.
A Focus on Premium Flavors and Wellness
This year's festival places a special spotlight on premium meat selections through Meety Meat experiences, offering customers the finest cuts and live demonstrations from meat experts. Likewise, Cheese Academy will highlight a curated journey through global cheese varieties, where certified cheese experts will visit selected LuLu branches to educate, entertain, and engage directly with customers.
In line with growing health-conscious trends, LuLu is also championing nutritious choices under its Healthy Bites concept — spotlighting wholesome products, health-friendly recipes, and wellness tips to inspire better eating habits for families across the Kingdom.
Fruit Fiesta: Saudi Mangoes, Berries & Exotic Delights
This year's World Food Festival also brings the freshest and juiciest treasures of the season to center stage!
The Saudi Mango Fest proudly highlights the Kingdom's rich mango heritage, especially from regions like Jazan, known for producing some of the world's finest mangoes. Shoppers will enjoy interactive tasting zones, fun facts, and deals on a wide variety of locally grown mangoes.
Meanwhile, the vibrant Berry Fest is back — celebrating strawberries, blueberries, raspberries, and blackberries through themed displays, limited-time offers, and creative berry-inspired recipes.
And for those seeking something adventurous, LuLu is also presenting a curated selection of exotic fruits from around the world—such as dragon fruit, mangosteen, passion fruit, and more — inviting customers to experience bold, international flavors.
Alongside the vibrant events, LuLu Hypermarket is offering exclusive promotions and unbeatable prices across all categories — groceries, fresh produce, frozen foods, health & beauty, household essentials, electronics, and much more. The goal is to provide customers with exceptional value while celebrating global food culture.
"The World Food Festival is not only a celebration of food, but also of community, creativity, and great value," said Shehim Mohammed, Director of LuLu Saudi Hypermarkets. "It reflects our commitment to making international experiences accessible to everyone while rewarding our customers with exciting offers and prizes."
Whether you're visiting for the live shows, tasting something new, or simply shopping for your essentials, the World Food Festival at LuLu Hypermarket promises an unforgettable experience for families, food lovers, and communities across the Kingdom.


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