Road accident deaths drop by 50% in Saudi Arabia    SR 3.95 million fines for 3 employees of a company and 6-month jail for one for violating Capital Market Law    Qassim emir launches 52 health projects costing a total of SR456 million    BD and INS partner to elevate standards of infusion care in MENAT    Dubai Design Week launches its 10th edition, celebrating creativity and innovation    GASTAT: Passengers of public transport bus and train soar 176% and 33% respectively in 2023    Fakeeh Care Group reports 9M-2024 net profit of SR195.3 million, up 49% y-o-y driven by solid revenue growth and robust profitability    Italy's 'Libra' to arrive in Albania with just eight migrants on board    South Africa shuts border crossing with Mozambique over poll unrest    French families sue TikTok over harmful content that allegedly led to suicides    Harris tells supporters 'never give up' and urges peaceful transfer of power    HRT does not impact life expectancy — UK health body    Liam Payne's body to be flown back to the UK    Suspect arrested for banking fraud totaling SR493 million as Nazaha pursues corruption charges    Arab leaders and heads of state congratulate US President-elect Donald Trump    Neymar suffers muscle tear, out for 4-6 weeks    Crown Prince hails Saudi medical team that performed world's first fully robotic heart transplant    Al Nassr secures 5-1 victory over Al Ain to edge closer to knockout stage    Al Ahli extends perfect start with 5-1 victory over Al Shorta    Mitrovic's hat-trick leads Al Hilal to 3-0 victory over Esteghlal    India puts blockbuster Pakistani film on hold    The Vikings and the Islamic world    Filipino pilgrim's incredible evolution from an enemy of Islam to its staunch advocate    Muted Eid celebrations for millions of Nigerian Muslims    Exotic Taif Roses Simulation Performed at Taif Rose Festival    Asian shares mixed Tuesday    Weather Forecast for Tuesday    Saudi Tourism Authority Participates in Arabian Travel Market Exhibition in Dubai    Minister of Industry Announces 50 Investment Opportunities Worth over SAR 96 Billion in Machinery, Equipment Sector    HRH Crown Prince Offers Condolences to Crown Prince of Kuwait on Death of Sheikh Fawaz Salman Abdullah Al-Ali Al-Malek Al-Sabah    HRH Crown Prince Congratulates Santiago Peña on Winning Presidential Election in Paraguay    SDAIA Launches 1st Phase of 'Elevate Program' to Train 1,000 Women on Data, AI    41 Saudi Citizens and 171 Others from Brotherly and Friendly Countries Arrive in Saudi Arabia from Sudan    Saudi Arabia Hosts 1st Meeting of Arab Authorities Controlling Medicines    General Directorate of Narcotics Control Foils Attempt to Smuggle over 5 Million Amphetamine Pills    NAVI Javelins Crowned as Champions of Women's Counter-Strike: Global Offensive (CS:GO) Competitions    Saudi Karate Team Wins Four Medals in World Youth League Championship    Third Edition of FIFA Forward Program Kicks off in Riyadh    Evacuated from Sudan, 187 Nationals from Several Countries Arrive in Jeddah    SPA Documents Thajjud Prayer at Prophet's Mosque in Madinah    SFDA Recommends to Test Blood Sugar at Home Two or Three Hours after Meals    SFDA Offers Various Recommendations for Safe Food Frying    SFDA Provides Five Tips for Using Home Blood Pressure Monitor    SFDA: Instant Soup Contains Large Amounts of Salt    Mawani: New shipping service to connect Jubail Commercial Port to 11 global ports    Custodian of the Two Holy Mosques Delivers Speech to Pilgrims, Citizens, Residents and Muslims around the World    Sheikh Al-Issa in Arafah's Sermon: Allaah Blessed You by Making It Easy for You to Carry out This Obligation. Thus, Ensure Following the Guidance of Your Prophet    Custodian of the Two Holy Mosques addresses citizens and all Muslims on the occasion of the Holy month of Ramadan    







Thank you for reporting!
This image will be automatically disabled when it gets reported by several people.



Role of women entrepreneurs ‘changing rapidly'
Published in The Saudi Gazette on 21 - 07 - 2014


Mariam Nihal
Saudi Gazette
JEDDAH — In light of recent developments in the drive to increase women's employment and the buzz around a recent survey that claimed more Saudi men prefer working wives, it is important that job opportunities for women are created in sectors previously inaccessible to them.
A World Economic Forum report in 2012 named Saudi Arabia among four countries that have made key investments in women's education but failed to facilitate women's participation in the workforce. Glowork is a social enterprise that seeks to help unemployed women, including those who prefer to work from home, find jobs in various sectors.
Glowork's founder and CEO Khalid Alkhudair believes training and employing women in different sectors can reverse the waste of human capital in the Kingdom.
“The whole concept of women working is still new to people. It is important to know that we are not changing part of religion or tradition. The reluctance to having women come out in the public sphere is embedded in our culture. It was something that was wrong and is now being fixed in a systematic way,” Alkhudair said.
While working with the government on policies, Alkhudair said Glowork approached companies that only employed men and convinced them to hire women in many of their departments.
Glowork operates as a private-public partner with the Saudi Ministry of Labor and works on helping 1.6 unemployed women registered in the ministry's database find jobs. For every candidate the company helps find a job, they earn a commission. If the candidate remains at the job for more than a year, it earns a further commission.
“This helps the government save money; it helps encourage employers to open opportunities for women since we do the filtering, screening, selecting and mentoring for a very minimal fee,” Alkhudair said.
Saudi Arabia's highly educated and untapped human resource cost the economy approximately $1.5 billion last year. “This is where Glowork comes in. Glowork will soon provide training centers for women to learn and modify their skills in sectors new and unfamiliar to them. Our in-house team will focus on teaching marketing, human resources, negotiations, strategy development, customer service and retail skills.”
Several Saudi women who are now working in the sales sector said having a job has opened many doors for them. “We see this as empowerment beyond just financial liberation. We find out about more rights we can fight for and are, for the first time, able to stand united to end violence against women in matters of custody, marriage, work and guardianship laws,” Sameera Ali, a 28-year-old Saudi saleswoman, told Saudi Gazette.
“I think the Saudi Ministry of Labor is doing great and opening up to the idea of women working in different fields and in senior positions and not only in entry level positions. Tourism is going to be big for women very soon and they should be allowed to work in different companies where they can even work as travel agents. Soon, many fields will open up for women,” she said.
A public relations representative in Jeddah said social change is imperative and companies that help recruit women for jobs are helping them achieve beyond the ordinary.
“We honestly did not know we could work in various sectors. At the most you could be a teacher or a doctor. Now, I sell makeup, my friends are luxury lifestyle managers — we do a lot more than the usual,” Ameerah Hasan told Saudi Gazette.
Alkhudair said there will be more opportunities in the retail, food and beverage industries and the tourism and media sectors.
“It will take a little time for people to accept change. It has to be done in a manner where everyone understands the value of change. Once people start seeing the extra income coming into the household, even if the women are working from home, they will realize the importance of that income. This extra source of income can help couples build a house and raise a family together. This changes the state of the whole economy,” he explained.
Hamid Akmal, a cashier in Jeddah, said he only makes ends meet because of his wife's financial contribution. “She teaches at a local school and because of her we get discounts for our children's education. I wouldn't have been able to afford it to be honest. I am very grateful; because of her, we are able to give our children a quality education and life,” he said.


Clic here to read the story from its source.