In its constant endeavor to enhance customer shopping experience, leading retailer LuLu has launched 'Deal Destination' campaign that promotes exclusive offers in green-colored stations across its stores in the Kingdom. This unique green signage allows customers to locate offers easily while shopping, even from a distance. Shehim Mohammad, Director of LuLu Hypermarkets KSA, said: "As we've seen a huge change on our customers' shopping habits into becoming more economical, especially in this pandemic, we strive to maintain the high quality of our products at the most affordable prices, along with offering a convenient shopping environment. "This Deal Destination campaign will benefit our shoppers with big discounts on their daily essentials to stock up for the upcoming Holy Month. We have also boosted these offers through our online shopping portal." — SG
