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HR Tech MENA Summit focuses on transformation
Published in The Saudi Gazette on 22 - 04 - 2019

Workplace technology is in an era of such rapid change that it's more important than ever for organizations to adopt digital mindset and be future ready. In line with the current trends that will rule the world of work and keeping in mind the Middle East's hunger for innovation, the HR Tech MENA Summit in its fifth year is all set to unlock the full potential of HR technology and how organizations can make this technology shift seamless. A by invite only event, the Summit is scheduled to take place on April 24- 25 in Dubai and is supported by Oracle and SAP as Platinum Sponsors and MetLife as the Employee Experience & Wellbeing Stream Key Sponsor.
Dr. Shawn DuBravac, internationally renowned futurist and top 40 under 40 leaders to watch out for, will open the event by sharing the latest trends on future of work and highlight the impact of new technologies in the workplace. Dr. DuBravac will also explain the importance of creating the perfect digital workforce experience. Commenting on this subject, he said "HR is playing a vital role in driving the digital revolution. As we move from digitization to datafication, HR will increasingly use new tools, applications, and data to perform their tasks. HR will also drive cultural change within their organizations, helping organizations become data-centric decision makers."
The annual summit completes half a decade since its inception and this year will be focused on the most important issues facing the digitalization of the HR function.
Commenting on this milestone, Sidh NC, Director, QnA International said. "Automation is transforming the way we work. Technology is disrupting every industry and HR is at the forefront. With leading industry experts sharing views, opinions, and discussions on the adoption and deployment of technology within the HR space, we are looking forward to discussions that are sure to fuel workplace innovation and transformation."
Millennials are the first generation to grow up with the internet as an everyday part of their lives. They are the first to embrace and take advantage of technology that connects people electronically. Andrew Stocker, Head of Employee Benefits, MetLife Gulf, on board as the Employee Experience & Wellbeing Partner, will focus on the role of millennials at the workplace and will stress upon Enabling HR transformation by putting people first.
Digital technologies at the workplace are transforming the way companies create revenue and improve efficiencies via innovative strategies, products, processes and experiences. Companies in the Middle East are witnessing an explosive growth in digitization of HR focusing workplace wellbeing and excellence. The annual HR Tech MENA Summit is expected to bring over 400 HR & technology Leaders from across the MENA region that represent public and private sector organizations from some of the most forward-thinking organizations. — SG


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