Al Mazaya Holding Co. for the second time has won the “Super brand-Kuwait” award, which underlines not only the company's success in reaching recognition on the local and international levels, but also recognizes its superiority over many other brands. The winning also reflects the level of credibility enjoyed by the brand and its market reputation among various circles of customers, partners, shareholders and suppliers. Executive Vice President of Business Development and Property Management Salwa Malhas said: “This success is recognition of the value of the brand name and we are proud of this new achievement, and that gives us a new incentive to do more in order to accomplish new achievements in the future, for the company and its stakeholders.” She added that Al Mazaya, since its inception in 2003, has sought to ensure a prestigious market niche so that it can expand its work and projects locally, regionally and globally. Within this field, Al Mazaya has registered its trade mark and ensured its intellectual property rights in Kuwait, UAE, Qatar, Saudi Arabia Lebanon, Morocco and Bahrain, while working intensively to ensure the registration of the brand in the rest of the Arab world and beyond. Al Mazaya also won earlier Oscar for Best Developer issued by Arabian Business, 2007 Best Real Estate Company by Finance Company, an award for valuable companies in the Gulf in Construction Week, and ranked 34 by Arabian Business Magazine for the 50 glamorous and successful companies, in addition to receiving a certificate of quality and outstanding service ISO 9001:2000. Malhas noted that Al Mazaya derives its strength from the reality of the company's performance and years of hard work and diligence. Meanwhile, Al Mazaya Holding Co. has announced the slogan of its new corporate mission for 2013, “achieving system success”, as four years on from the global economic crisis, the company has come to demonstrate that this crisis instilled in the company insistence, strength and determination. — SG