MOBILY announced the inclusion of Farm Superstores to "Neqaty" Program partners in a signing ceremony held recently in Riyadh with the presence of Tareq Al-Aswad, Chief Commercial Officer at Farm Superstores, and from Mobily side, Eng. Essam Aljubair, Senior Executive Officer Business Support, Hamdan Alanazi, Executive General Manager Procurement, and Faisal Binzarah, Director Loyalty Programs. Through this addition, Mobily adds an important and unique diversity to the Program's partners which provides the best added value to its subscribers. Farm Superstores addition represents an active diversity to Neqaty partners since it is considered one of the pioneer companies in trade, retail, and import in the kingdom; and provides more than 60,000 kind of fresh goods, other consumer goods, house appliances, in addition to imported brands with low prices. Farm Superstores has more than 62 branches spread around the Kingdom. This partnership will operate as per the new features of Neqaty program which allows subscribers collect and redeem points at the partners. Subscribers will get 1 point for each SR20 spent at any Farm Superstores branches, and they can redeem their points (if they have 4000 points or more). Mobily provides its users through Neqaty program a collection of valuable and wide rewards that meets their expectations and needs. Neqaty rewards are divided into two main types, either rewards within Mobily services like additional balance, partial bill payment, voice calls, free SMS, and data utilization; whereas the second type is discounts at Neqaty partners which are spread all around the Kingdom and cover all types of commercial activities in order to satisfy Mobily's customers' needs inside and outside the Kingdom.