FLYDUBAI on Tuesday announced the launch of its much anticipated rewards program "OPEN". The program is designed to make earning and spending reward points simple and straightforward, with no minimum balances or blackout dates. flydubai, which was launched in 2009, has since redefined the way people travel around the region and continues to invest in innovation. Introducing ‘'OPEN" is another milestone in the carrier's development as its network matures. Commenting on the launch of the online rewards program, Ghaith Al Ghaith, Chief Executive Officer of flydubai, said: "We are committed to introducing product innovations that enhance the overall customer experience with flydubai. We've designed this rewards program to be less restrictive and instantly rewarding. It is transparent and straight-to-the-point. That's why we call it OPEN." "We are grateful for the more than 38 million passengers who have chosen to flydubai since our launch and this rewards program is a great opportunity to give back to our customers and make their experience a more enjoyable one." "OPEN" is a straightforward rewards program where members can earn reward points with every flydubai flight. Members can use their reward points to pay for flydubai flights, upgrades and optional extras for any trip, on any day, to any destination. How it works, in a nutshell Everyone joins the OPEN rewards program online as an individual member, but can still team up with other individual members (family or friends) to form a Travel Club. Members will be able to manage all aspects of their membership account online, including printing out a virtual membership card for easy reference. In addition to signing up online, members can also join "OPEN" by calling flydubai's Customer Centre (+971 600 54 44 45) or by visiting one of our Travel Shops in the UAE. For every dollar, members spend on their entire booking (excluding taxes and admin fee), members receive 1 OPEN reward point. Reward points can easily be redeemed for flydubai flights any day of the year with no minimum balances or blackout dates. Members earn reward points on pre-purchased checked baggage, food or even an extra legroom seat. Frequent flyers over the course of a year could earn Gold membership status by earning the required number of tier points. As an OPEN Gold member, you can earn up to 10 times the number of reward points as earned by an OPEN member, enjoy a range of extra benefits including priority check-in at Business Class counters, access to the Business Lounge in Dubai International Terminal 2 and priority baggage handling. flydubai will be partnering with hospitality, lifestyle and retail brands in the very near future. This will enable members of the program to earn reward points with flydubai for their transactions with the selected partners.