More than 70 amusement parks and 360 malls and shopping centers in Jeddah will witness intensive activities during a month-long Jeddah Shopping Festival which will be held under the motto “Hayya Jeddah 2012” from Jan.18 to Feb.19. Various activities and cultural programs, contests, games, and sea sports have been planned to attract tourists. Sheikh Saleh Kamel, Chairman of the Board of Directors of Jeddah Chamber of Commerce and Industry (JCCI), said the shopping festival is aimed at achieving economic and tourism growth. Lu'ay Hisham Nazer, Chairman of Jeddah Shopping Center, said the festival's organizing committee will try to boost the city's image.