BRITISH AMBASSADOR TO THE KINGDOM OF SAUDI ARABIA SHERARD COWPER-COLES HAS HIGHLIGHTED THE IMPORTANCE OF THE KINGDOM OF SAUDI ARABIA, AND SAID IT HAS SIGNIFICANT CULTURAL, HISTORICAL, SOCIAL AND TOURISM COMPONENTS. SPEAKING HERE LAST NIGHT AT A SEMINAR ORGANIZED AT THE PAVILION OF THE FOREIGN MINISTRY AT THE NATIONAL FESTIVAL FOR HERITAGE AND CULTURE, THE AMBASSADOR UNDERSCORED THE IMPORTANCE OF PROJECTING THESE COMPONENTS TO THE WORLD SO AS TO ENABLE LE THE OTHER NATIONS GET ACQUAINTED WITH THE KINGDOM. HE SHED LIGHT ON SAUDI-BRITISH RELATIONS IN THE ECONOMIC, AND SECURITY DOMAINS AND THEIR FUTURE HORIZONS. THE AMBASSADOR HAILED THE ACHIEVEMENT ATTAINED BY THE KINGDOM OF SAUDI ARABIA IN FIGHTING TERRORISM, AND SAID THE PHENOMENON OF TERRORISM IS NOT CONFINED TO A CERTAIN COUNTRY, AND ADDED SAUDI ARABIA HAS A RICH EXPERIENCE FOR SOLVING THIS PROBLEM. THE AMBASSADOR EXPRESSED PRIDE OVER THE VARIOUS HERITAGE EXHIBITS AT THE NATIONAL FESTIVAL FOR HERITAGE AND CULTURE, INAUGURATED ON WEDNESDAY.