Hael Rally, held under the banner: Grand Nofood challenge, kicked off here today at a ceremony led by Prince Saud bin Abdulmohsin bin Abdulaziz, the Governor of Hael Region. The inauguration ceremony was attended by a number of princes and officials. Addressing the gathering, Prince Abdullah bin Khalid bin Abdullah Al Saud, Assistant to the Chairman of Hael Region Development Higher Commission, said the rally is expected to plant a real nuclear for vehicles' racing in the Kingdom according to international standards, to activate tourism, enhance the economy and introduce a new investment tool of the desert. As many as 36 rally drivers from inside the Kingdom and 15 from other GCC member countries are taking part in the race, it was reported.