The olive products exhibition, organized as part of 14th Al-Jouf International Olive Festival, is a genuine marketing hub, where 45 farmers are showcasing their olive oil brands manufactured from the more than 18 million olive trees in the Al-Jouf Region. In remarks to the Saudi Press Agency (SPA), the farmers underlined that the annual fair has achieved outstanding success over the past 13 years and has turned into an economic and agricultural icon attracting large numbers of visitors from Al-Jouf and other regions that enables them to sell their olive oil products. They also cited the contribution of Al-Jouf Governor's Award for the best olive oil product in creating competition among farmers and thus upgrading the quality of the products.
