The General Authority for Tourism and National Heritage, in cooperation with the Initiatives Center of Misk Foundation, launched the Saudi Café, on the sidelines of the "World Economic Forum 2020" in Davos, which started on January 21, and will continue for 4 days. The Saudi Café is a cultural space with interactive digital content, through which the pioneers of the Economic Forum recognize the Saudi society and its authentic culture, which embodies the vision of the Kingdom 2030, which opened windows to all countries of the world, and built bridges of communication with different cultures, in order to promote respect and mutual understanding.