science technology. More revenue must come through sponsors and the public. "We are looking to contract sports experts to tell us what we need to do in order to be more successful and where we should be investing our money. We have to create institutes and prioritise sports." COC president Michael Chambers said if the changes were introduced, he was confident Canada would perform better at the next Olympics in Beijing in 2008. "Any young man or woman who has the chance to win a medal should not be deprived because of a lack of resources," Chambers said. "Fundamental changes are required in allocating our resources and we believe that if these changes are made then we will see an improved performance in Beijing."