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US Agricultural Counselor : Kingdom's dates need to be marketed externally
Dhu Buraidah Published in Saudi Press Agency on 18 - 08 - 2015

AlQa'dah, 3, 1436 AH, August 18, 2015, SPA -- The Agricultural Counselor in the Embassy of the United States of America in Riyadh, Dr. Hassan Farouk called for educating Saudi farmers on the importance of focusing on the external market and surpassing local and regional scales to the worldwide through good marketing of the high quality dates of the Kingdom, and the establishment of export offices specially for dates to serve importers from abroad, as well as working to develop good marketing ideas to make American and European consumers learn about this wealth and important food product, which suffers from significant shortcomings in marketing externally.
This came during a visit by the agricultural Counselor at the US Embassy today to the "Festival of Buraidah, capital of dates" during which he was briefed on the festival and the mechanism of works in the arenas of sales and auctions on dates.
-- SPA
15:29 LOCAL TIME 12:29 GMT
تغريد

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