British Prime Minister David Cameron on Tuesday nominated Jonathan Hill, a peer and a man who is not well-known outside Britain, as the country's next European Commissioner, Reuters reported. Cameron has promised to try to renegotiate Britain's ties with the European Union and hold a membership referendum in 2017 if he wins a national election next year and Hill is expected to play an important role in that process. In a statement released by Cameron's office, Hill, whose old job as Leader of the House of Lords involved coordinating the ruling Conservative party's legislative business in the upper house of parliament, said he backed Cameron's strategy of keeping Britain inside a reformed EU. "I also believe that the UK's interests are best served by playing a leading role in the EU, shaping the organisation as it changes to meet the challenges it now faces," Hill said.