Mady said, “SABIC's future growth and development depends on creating solutions for the major issues facing society today and tomorrow - successful solutions that create value for society and in turn, for our business." The SABIC display forms part of the wider Saudi Arabia pavilion at the Doha Exhibition Center, featuring six other Saudi Arabian businesses and organizations. Its aim is to demonstrate Saudi Arabia's active engagement with carbon management and climate control. The SABIC exhibit, overseen by key members of SABIC's sustainability team, utilizes state-of-the-art technology to bring to life the company's sustainability efforts. Digital displays demonstrate working examples of energy saving and carbon reduction. This includes the Range Rover ‘Evoque', where SABIC material solutions have been used in its manufacture to contribute to reduce the vehicle's overall weight by 35 percent. The expo is expected to attract around 20,000 visitors, while the convention brings together key decision makers, environmental experts, non-government organizations, business leaders and industry experts. They aim to secure progress in the UN climate change negotiations and support developing countries in adapting to the inevitable effects of climate change.
