RIYADH: The Saudi Arabian General Investment Authority (SAGIA) will be deploying Cisco WebEx enterprise collaboration solutions to provide its stakeholders and employees with an easy way to exchange ideas and information with anyone, anywhere. Cisco WebEx combines real-time collaboration with phone conferencing, so everyone sees the same thing as they converse. SAGIA will deploy a number of WebEx products including WebEx Meeting Center, WebEx Event Center, WebEx Training Center and WebEx Support Center. WebEx is often referred to as either web conferencing because of the web + phone sharing or an online meeting because users can take care of business online like they do in in-person meetings. The solution also offers phone conferencing options that can maximize flexibility and minimize costs. Participants can either join meetings dialing a toll-free access number or set up a call-back feature by entering their phone number allowing WebEx to call them when the meeting starts. Calls are free for participants-whether they call in or choose call-back. Hassan Al Duhaim, networks and operations manager at SAGIA said: "SAGIA's objective is to create the best business strategy for achieving our vision of promoting direct investment into the Kingdom of Saudi Arabia and we are always looking at ways to leverage economies of scale and synergies. Cisco WebEx will keep us ahead of the game by enabling us to offer us a cost effective meeting solution that will help save on travel costs allow our stakeholders and employees to meet online with customers, partners, and colleagues, wherever they are, as easily as if you were face-to-face." Mohammad Al Rehaili, WebEx channel manager, Cisco, WebEx Technology Group, Saudi Arabia said: "This is a very strategic and important win for Cisco in Saudi Arabia, as SAGIA is a key player in the kingdom. SAGIA will now have access to a richer collaboration environment within WebEx, which will provide more of an "in-person" type of experience, which can lead to greater productivity in meetings. Business today requires organizations to navigate the complex cross-company networks of customers, colleagues and partners and only the companies quick to adapt in this collaborative work process will thrive in the new flat world and in a challenging economy."