JEDDAH: Zain Mobile Telecommunications Company, the leading mobile network operator in the Middle East, ranked first in four categories in the second "GCC Webranking" survey of the largest 80 leading companies by market capitalization in the GCC, conducted by Hallvarsson & Halvarsson's (H&H), the leading online corporate communications agency (and a member of the King Worldwide Group), that specializes in such rankings across the globe. www.zain.com was awarded the Best Corporate Website in the Middle East; Best Website in Kuwait; Best Website for Media and Best Website for Social Media at a ceremony held in Abu Dhabi. Zain moved from last year's third position to take the top spot in the Best Corporate Website category, while for the second year running Zain Mobile Telecommunications Companywas ranked first in Kuwait, where the company was founded and where it is listed on the Kuwait Stock Exchange. It was the inaugural year for both the Media and Social Media awards. Zain is striving to engage all its customers in the social media world by being very active across many of its operations on Facebook, Twitter and YouTube as well as actively communicating with the blogger community across the region. The sites of those short-listed were assessed according to 140 criteria, gleamed from H&H's annual survey of over 500 international business journalists, analysts and investors, to identify what information and functionality they value most highly from a listed company's corporate website. Zain Group's Chief Commercial Officer Bashar Arafeh said the recognition was yet another demonstration, not only of the impact the Zain brand has had over the past three years, but also in the way it has captured the public, media and investor community's imagination. "The Zain brand is a fixture in the Middle East's corporate landscape. As this region enters a new and exciting phase in its development, it is brands like Zain that will be remembered as pioneers in the GCC's economic diversification in the early 21 century."
