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Managed services key to raise profit margins
Sameh Atalla
Published in The Saudi Gazette on 03 - 12 - 2010

JEDDAH: Managed services, such as network maintenance outsourcing for telecom operators, is a key element to improve profit margins as the sector continues to experience growth across the region, Mobiserve Holding, the leading solutions provider for technical and telecommunications infrastructure services and engineering in the region, said.
Sameh Atalla, CEO of Mobiserve, said as telecom operators seek to expand into new markets within the region and roll out new services, operators should look to outsource non-core business operations to outside organizations.
By outsourcing non-core functions such as network maintenance, telecom operators realize cost savings and operational efficiencies, enabling them to focus on core business operations, he noted.
Moreover, managed services can also benefit operators by allowing them to deploy new technologies such as 4G, and Long Term Evolution networks more rapidly as well as increasing customer satisfaction by providing end users with better integrated services. Already, with the rapid regional evolution in the telecom sector, several operators are starting to employ maintenance outsourcing services in order to maintain their competitive advantage.
“As we're seeing increasing competition in several markets across the region as well the rollout of new services such as 4G, operators are increasingly seeking ways to improve operational efficiency and ultimately financial performance,” Atalla said.
“By outsourcing non-core services to specialized companies, operators benefit from skilled expertise and professionals without incurring additional costs,” he added.
“Mobiserve's main priority is to provide the highest quality from our full suite of managed services in order for telecom operators to optimize efficiencies and savings. As a result, Mobiserve's managed services and business outsourcing has enabled telecom operators to achieve cost breakthroughs throughout their entire value chain,” Atalla said.
For over a decade, the Cairo-based holding company has been providing operators with world-class telecom infrastructure solutions and services. It is the infrastructure and rollout partner of choice for several of the region's foremost operators including du in the UAE, Zain in Saudi Arabia, Mobinil, Etisalat and Vodafone in Egypt, Djezzy and Nedjma in Algeria, Mobilink and Uphone in Pakistan, and Banglalink, Aktel and Grameenphone in Bangladesh.
It operates from 9 offices throughout the Middle East, Africa, and South Asia providing timely on the ground expertise to operators.
Mobiserve Holding's broad range of services encompass turnkey communications solutions for next generation telecom networks, satellite services, the manufacturing of telecoms towers and shelters, as well as infrastructure deployment, operations and management. To date, Mobiserve has deployed over 8,500 sites throughout three continents.


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