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BMW unveils new sports activity vehicle
Published in The Saudi Gazette on 05 - 08 - 2010

BMW is setting a new benchmark in the compact sports activity vehicle segment with the launch of the newest member of its X model range, the all-new BMW X1. The youngest model to join the hugely successful X Sports Activity Vehicle portfolio comes with all of the features typical of the BMW X range, but at the same time offers a new interpretation of BMW's sheer driving pleasure.
The driving characteristics of the BMW X1 offer the perfect combination of supreme agility and versatile sportiness with an appearance of a Sports Activity Vehicle and the agility of a BMW 1 Series. Available in Saudi Arabia with two engine variants and measuring 4.45 meters in length, this five-door stands out from every angle as a BMW X model.
The BMW X1 xDrive28i has 258hp, reaching 100Km/h in 6.8 seconds and a top speed of 230 Km/h.
Also available is the sporting and economic sDrive 18i, a 2.0 liter four cylinder engine with 150hp. Accelerating this agile performer from 0-100 km/h takes just 10.4 seconds and provides a top speed of 200 km/h.
The interior of the BMW X1 is characterized by clear functionality and modern style. The elevated seating position, a generous feeling of space, the wide range of storage options and the variable interior offer ideal conditions for enjoying the BMW X1 both in an urban environment and beyond.
The BMW X1 features an extremely stable body structure designed for maximum occupant safety. It achieved the highest score of five stars in the Euro NCAP crash test. NCAP (New Car Assessment Program) is regarded as one of the most important and demanding tests required for new vehicles worldwide.
The test scenario covers accident types such as the head-on collision, side crash and side impact against a steel post.
Modern drive-train technology gives the BMW X1 superior performance and efficiency all in one.
The driver benefits from a powerful, economical and low-emission engine, BMW's intelligent xDrive all-wheel-drive technology, as well as a range of BMW EfficientDynamics technologies to reduce emissions and fuel consumption. The suspension technology featured in the BMW X1 offers high-precision power steering, high performance brakes and Dynamic Stability Control including Dynamic Traction Control.
The BMW X1 comes with 6.5inch Business or 8.8inch Professional navigation systems. The iDrive system has been updated to provide easy access to all telecommunication, audio and entertainment functions.
“Our BMW X5 and X6 models do exceptionally well in the Kingdom, so we are delighted to extend our X model offering with the launch of the X1. We expect this model to attract a younger audience in Saudi Arabia. it's a perfect entry level X model variant positioned below the X3,” said Anees Jamjoom, managing director of Mohamed Yousuf Naghi Motors, the exclusive BMW, MINI, and Rolls-Royce importer in the Kingdom of Saudi Arabia.


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